July 17, 2007

Content on the rise due to iPhone

by David Masters

The launch of the iPhone has had an effect on the content service providers, all of sudden there are people out there who want to view something on their new toy.

ON Networks has offered ten original HD TV series for download free of charge on iTunes, the content can be used on the iPhone, iPod and Apple TV. It is a great way for ON to get their content in front of a new audience. Some of the programmes are as follows:

Cocktails on the Fly, where a quirky “mixologist” offers creative cocktail-making tips for drink enthusiasts and aperitif aficionados alike.

Zen Living, a virtual guide that provides tips on how to make everyday living more balanced, natural and healthy.

ON Dating, an on-line dating advice program designed to help viewers navigate the sometimes treacherous terrain of Internet romance.

Comedy Insider, a comedians’ insights into the world of stand-up and pleasing a crowd.

Golf Tips, where high and low handicappers lower their scores with help from seasoned PGA professional Joe Beck.

Dinner with the Band, a virtual mash-up of indie bands with hip cuisine.

 

 

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