April 16, 2008

Tapeless production-to-playout workflow from SeaChange

by Lin Freestone


At NAB2008, SeaChange International unveiled a solution that radically simplifies how broadcasters prepare and deliver television programming. The solution ensures that television can meet the evolving demand for content no matter how audiences are watching.

SeaChange’s Production Workflow Solution takes the guesswork and experimentation out of creating tapeless, mixed-file format workflows, giving broadcasters the assurance of a complete production-to-playout solution that is built and backed by a single vendor and professional service organisation.

Founded on SeaChange’s MediaClient codecs, customers can apply the workflow to reality television, sports and news production, tape library digitisation, and newer opportunities such as broadband video-on-demand.

The seamless Production Workflow Solution is book-ended by SeaChange’s flexible MediaClient ingest and playout software codecs.

In between is a combination of high-bandwidth, high-capacity storage and powerful asset management software that enables critical functions such as station-wide browsing and logging, simple desktop editing, and fast collaborative production supporting Avid and Final Cut Pro.

The entire solution is supported by SeaChange’s global professional services organisation, providing broadcasters with a single entity in order to customise a workflow that addresses their unique needs.

This new production workflow solution is the result of collaboration between Cinegy, SeaChange and DataDirect Networks.

Cinegy is an R&D company with offices in the US and Germany, developing and engineering video, broadcast and OEM solutions for international broadcasters and equipment vendors. DataDirect Networks is a provider of scalable storage systems for performance and capacity-driven applications.

SeaChange International provides software applications, services and integrated solutions for Video-On-Demand, digital advertising, and content acquisition monetisation and management. Headquartered in the US, the company has product development, support and sales offices around the world.

 

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